Facebook will bypass web adblockers, but offer ad targeting opt-outs

Facebook ad preferences Facebook is making the HTML of its web ads indistinguishable from organic content so it can slip by adblockers. But in exchange for taking away this option for controlling ads from people, its allowing them to opt-out of ad targeting categories and Custom Audience customer lists uploaded by advertisers. Today all desktop users will see an announcement atop the News Feed explaining that while… Read More

from Social – TechCrunch https://techcrunch.com/2016/08/09/facebook-will-bypass-web-adblockers-but-offer-ad-targeting-opt-outs/?ncid=rss
via Superb Summers

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