Social video app Beme shuts down today

Casey Neistat When CNN picked up Casey Neistat’s Beme back in November of last year, it announced that the social video sharing app would go the way of the dodo by the end of January 2017. Now here we sit, mere hours away from the second month of the year, and lo and behold, the app is shutting down today. Those who got in on the action during Beme’s relatively short run as a standalone will… Read More

from Social – TechCrunch https://techcrunch.com/2017/01/31/beme-me-down/?ncid=rss
via Superb Summers

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Snapchat now lets you make QR Snapcodes that open websites

Snapchat Snapcodes Facebook gave businesses the Like button connected to their Page, and now Snapchat is giving websites their own QR Snapcodes. With today’s iOS update and Android beta, users can create a unique Snapcode for a website, which will open inside Snapchat when they scan it with the app’s camera. This could create a powerful way for businesses and other sites to promote themselves… Read More

from Social – TechCrunch https://techcrunch.com/2017/01/31/website-snapcodes/?ncid=rss
via Superb Summers

Facebook launches a marketing mix modeling portal for comparing Facebook ads to TV, print & more

facebook-video-money Facebook today announced a laundry list of updates regarding its measurement partnership program, including expanded partnerships with Nielsen and comScore, and the addition of a new partner, DoubleVerify. The company also offered details on the status of current integrations, and the launch of a new online portal to help marketers see how their Facebook ads perform, in comparison with… Read More

from Social – TechCrunch https://techcrunch.com/2017/01/31/facebook-launches-a-marketing-mix-modeling-portal-for-comparing-facebook-ads-to-tv-print-more/?ncid=rss
via Superb Summers