Super Bowl posts on social media are up from last year, but didn’t top 2015’s record numbers

HOUSTON, TX - FEBRUARY 05:  Tom Brady #12 of the New England Patriots celebrates with the Vince Lombardi Trophy after defeating the Atlanta Falcons during Super Bowl 51 at NRG Stadium on February 5, 2017 in Houston, Texas. The Patriots defeated the Falcons 34-28.  (Photo by Kevin C. Cox/Getty Images) Super Bowl LI may have made history as the first Big Game to go into overtime, but that may not have translated into record ratings, or, as it turns out, record social media engagement, either. According to Facebook, 64 million people posted 240 million interactions its social network last night, an increase over last year’s 60 million users and 200 million posts during what was, then,… Read More

from Social – TechCrunch https://techcrunch.com/2017/02/06/super-bowl-posts-on-social-media-are-up-from-last-year-but-didnt-top-2015s-record-numbers/?ncid=rss
via Superb Summers

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