Teens dump Facebook for YouTube, Instagram and Snapchat

A Pew survey of teens and the ways they use technology finds that kids have largely ditched Facebook for the visually stimulating alternatives of Snapchat, YouTube, and Instagram. Nearly half said they’re online “almost constantly,” which will probably be used as a source of FUD, but really is just fine. Even teens, bless their honest little hearts, have doubts about whether social media is good or evil.

The survey is the first by Pew since 2015, and plenty has changed. The one that has driven the most change seems to be the ubiquity and power of smartphones, which 95 percent of respondents said they had access to. Fewer, especially among lower income families, had laptops and desktops.

This mobile-native cohort has opted for mobile-native content and apps, which means highly visual and easily browsable. That’s much more the style on the top three apps: YouTube takes first place with 85 percent reporting they use it, then Instagram at 72 percent, and Snapchat at 69.

Facebook, at 51 percent, is a far cry from the 71 percent who used it back in 2015, when it was top of the heap by far. Interestingly, the 51 percent average is not representative of any of the income groups polled; 36 percent of higher income households used it, while 70 percent of teens from lower income households did.

What could account for this divergence? The latest and greatest hardware isn’t required to run the top three apps, nor (necessarily) an expensive data plan. With no data to go on from the surveys and no teens nearby to ask, I’ll leave this to the professionals to look into. No doubt Facebook will be interested to learn this — though who am I kidding, it probably knows already. (There’s even a teen tutorial.)

Twice as many teens reported being “online constantly,” but really, it’s hard to say when any of us is truly “offline.” Teens aren’t literally looking at their phones all day, much as that may seem to be the case, but they — and the rest of us — are rarely more than a second or two away from checking messages, looking something up, and so on. I’m surprised the “constantly” number isn’t higher, honestly.

Gaming is still dominated by males, almost all of whom play in some fashion, but 83 percent of teen girls also said they gamed, so the gap is closing.

When asked whether social media had a positive or negative effect, teens were split. They valued it for connecting with friends and family, finding news and information, and meeting new people. But they decried its use in bullying and spreading rumors, its complicated effect on in-person relationships, and how it distracts from and distorts real life.

Here are some quotes from real teens demonstrating real insight.

Those who feel it has an overall positive effect:

  • “I feel that social media can make people my age feel less lonely or alone. It creates a space where you can interact with people.”
  • “My mom had to get a ride to the library to get what I have in my hand all the time. She reminds me of that a lot.”
  • “We can connect easier with people from different places and we are more likely to ask for help through social media which can save people.”
  • “It has given many kids my age an outlet to express their opinions and emotions, and connect with people who feel the same way.”

And those who feel it’s negative:

  • “People can say whatever they want with anonymity and I think that has a negative impact.”
  • “Gives people a bigger audience to speak and teach hate and belittle each other.”
  • “It makes it harder for people to socialize in real life, because they become accustomed to not interacting with people in person.”
  • “Because teens are killing people all because of the things they see on social media or because of the things that happened on social media.”

That last one is scary.

You can read the rest of the report and scrutinize Pew’s methodology here.

from Social – TechCrunch https://techcrunch.com/2018/05/31/teens-dump-facebook-for-youtube-instagram-and-snapchat/
via Superb Summers

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20 takeaways from Meeker’s 294-slide Internet Trends report

This is a must-read for understanding the tech industry. We’ve distilled famous investor Mary Meeker’s annual Internet Trends report down from its massive 294 slides of stats and charts to just the most important insights. Click or scroll through to learn what’s up with Internet growth, screen addiction, ecommerce, Amazon vs Alibaba, tech investment, and artificial intelligence.

from Social – TechCrunch https://techcrunch.com/gallery/mary-meeker-internet-trends-2018/
via Superb Summers

The queer dating app Her expands with curated community spaces

After carving out a niche as the first dating app by and for queer women, Her is broadening its mission. Today, the app formerly known as Dattch is launching a Communities feature — kind of like a set of mini queer subreddits — to let people connect around interests and identity as a group.

“We spent the past three years bringing people together in one on one conversations and introductions — communities is about taking it beyond the one on one,” Her founder Robyn Exton told TechCrunch.

“We started paying attention to the number of queer spaces that are closing,” Exton said, noting that women’s centers, lesbian bars, queer bookshops and other queer IRL spaces are closing in record numbers in recent years. “We actually think they’re needed more than ever.”

Her’s new Communities feature aims to create a digital version of those collective queer spaces, letting users connect with interest and identity-based groups, with message boards custom built for Her’s unique user base. Users can post content in Communities or follow another person’s feed to stay up to date on what’s going in the Her universe.

A curated starter pack of Communities launches today, though Exton plans to add more over time with the potential for user-generated Communities and pop-ups around specific events. The first set includes a space for queer women of color, one centered around mindfulness and wellbeing and another for news and entertainment, among others.

The categories are pretty broad for now, but it sounds like Her plans to adapt Communities to whatever its users end up wanting. That flexibility coupled with Exton’s commitment to maintaining a space that’s “so ragingly queer” set Her apart from dating apps that generally fumble any dating experience that isn’t explicitly for straight people or gay men.

Her also plans to push toward internationalization in 2018 to grow its 3 million registered users. The app is already live in 55 countries and its largest non-English speaking markets are France, Germany, Spain, Italy, Brazil, Mexico, Indonesia and the Philippines. The app will host events tailored toward each of those locales in the coming year.

Just in time for Pride Month, Her is also launching a rebrand aimed at making the app more inclusive and reflective of what Exton calls “the future of fluidity that we believe in.”

“Our community and our audience has changed hugely, even in the last three years,” Exton said. “We needed to reflect that as a brand.”

According to Exton, there’s been a massive spike in Her users under the age of 29 describing their gender as non-binary or their sexuality as pansexual — a shift reflective of language and identity evolution in the queer community at large. The language of the rebrand describes a vision in which “sexuality and gender are found on a spectrum, where labels remain but are not set in stone.”

Exton hopes that Communities will create meaningful spaces in which Her users can gather and explore their own identities as they evolve and change. “So much queerness that happens inside of Her,” Exton said. “People describe it as feeling like you’re coming home.”

from Social – TechCrunch https://techcrunch.com/2018/05/31/her-app-queer-women-communities-rebrand/
via Superb Summers